Case Study

Super Bowl 2018 Ad Attribution Reports

Super Bowl 2018 Ad Attribution Reports

Pages 47 Pages

Super Bowl 2018 Ad Attribution Reports: LocationLocation AttributionWendy’s Location Attribution 3 • TV Flight Dates: 02/04/18 - 02/17/18 • Number of Airings: 2,865 • Number of EQ Units: 1,860 • Total Estimated Spend: $ 4.06 M Campaign Stats This brief provides media and walk-in analysis for Wendy's ads during the time period in which Super Bowl LII aired in February, 2018TV INSIGHTSWendy’s Location Attribution 5 Media Gallery Wendy’s Location Attribution 6 # of Airings 0 200 400 MLB Network Fuse BBC ? America Big Ten ? Network IFC MTV2 TV ONE Destination ? America ESPNU Country ? Music ? Television VH1 WGN ? America ESPN MTV UP Wendy's had the most airings on networks like MLB Network, Fuse, BBC America and the Big Ten Network Ad Airings on Top Ne

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