Case Study
Stash Invest Increases Linked Bank Accounts by 134% with Liftoff
Stash Invest Increases Linked Bank Accounts by 134% with Liftoff CASE STUDY | FINANCE APP The Challenge Stash is an investing platform that makes it easy for anyone to start investing with as little as $5, while providing guidance and helping new investors learn the basics. Stash approached Liftoff for help growing their Android user base in the US, with a focus on acquiring new investors who would both install the app and connect a bank account to the service. The Solution Prior to launching the campaign, Stash pro- vided Liftoff with post - back data from past campaigns including installs, registrations and linked account data. Liftoff received this data from AppsFlyer, a leading mobile app tracking & attribution analytics platform. With the postback data, Liftoff’s machine