Sales Solutions NewVoiceMedia Case Study “Today, 73% of our revenue is influenced by Sales Navigator. ” Mark Fellowes SVP Sales Development and Operations, NewVoiceMedia LOCATION: Basingstoke, England NO. OF EMPLOYEES: 250+ Social Selling Is a Great Call for NewVoiceMedia From lists to LinkedIn Sales Navigator In the competitive market for business communications solutions, NewVoiceMedia has differentiated itself with its innovative cloud communications technology and its native integration with Salesforce. But as recently as 2013, the sales team was still using traditional prospecting strategies—such as event follow-up and cold-calling—to reach potential customers. Often, the information on these lists was out-of-date, and even if it was accurate, it didn’t provide the detail

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