Case Study

Shoe Drive Company Fuels Non-Profits, Global Needs, and High- Definition Customer Experiences

Shoe Drive Company Fuels Non-Profits, Global Needs, and High- Definition Customer Experiences

Pages 4 Pages

This SugarCRM customer case study details how Funds2Orgs, a for-profit social enterprise connecting non-profits with micro-entrepreneurs via shoe collection, overcame scalability challenges. Initially relying on free, open-source software and manual processes, Funds2Orgs required a more robust solution to manage its rapidly expanding partner relationships and lead generation. By adopting an upgraded SugarCRM platform, including Sugar Market for marketing automation, the organization successfully centralized its diverse data streams from multiple websites and social media. This integration provided enhanced flexibility to create custom modules and workflows, significantly automating lead nurturing emails. As a direct result, Funds2Orgs achieved a remarkable 40-50% time savings for its coach

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