Case Study

How Star2Star Communications Fuels Massive Growth with SugarCRM

How Star2Star Communications Fuels Massive Growth with SugarCRM

Pages 4 Pages

Imagine for a moment that your company suddenly starts to hit some unprecedented KPIs. After years of steadily increasing your customer base, there’s an explosion of new contracts and channel partners. Those big audacious goals that once seemed far away are firmly in your grasp. It’s an ideal scenario, but doesn’t come without complications. How do you get a 360-degree view of your customers in the midst of all that growth? Will it be possible to protect your exceptionally high 99.85% customer retention rate? And how can you continue to support the channel partners who are so central to your business model? It wasn’t long ago that Star2Star Communications faced this exact situation.

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