Louvre Hotels, an affiliate of Groupe du Louvre – owner of the Concorde luxury hotels, and the Baccarat (crystal manufacturer) and Annick Goutal (perfume company) brands – is the second largest hotel group in Europe and the eighth -largest hotel chain in the world. Louvre Hotels is a group characterized by very rapid growth, which has been driven by both acquisitions and internal developments – the repositioning of its brands has given economy hotel standards a real facelift. After forging an alliance with Golden Tulip Hospitality in July 2009, the Group rose to claim its position as the eighth -largest hotel company in the world with the most rooms. Meanwhile, it embarked on an ambitious strategy to exceed 100,000 rooms worldwide, sticking to its motto: innovate to improv

Join for free to read