Scaling the Value of Design Thinking Across an Organization When BJC HealthCare consulted Mad*Pow they sought an expert in design thinking methodologies that could not only train BJC leaders on the process and principles of design thinking, but also help pinpoint effective ways to implement new training, and build momentum and enthusiasm around new ideas.THE POWER OF HUMAN-CENTERED DESIGN BJC HealthCare is one of the larges nonproft health care organizations in the United States and is one of Missouri’s larges employers. BJC saw the power of human-centered design in solving problems when its Center for Clinical Excellence set out to learn about innovation practices from Silicon Valley giants like Google, Facebook, and PayPal. However, upon applying their new insights, they began to see suc

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