This case study from SAP details how Samyang Foods Co. Ltd., a leading South Korean food producer, transformed its operations by adopting SAP Sales Cloud solutions and SAP S/4HANA Cloud Private Edition. Facing challenges like surging sales orders that overwhelmed their sales team, limiting new customer acquisition, and inconsistent data across systems, Samyang Foods sought a next-generation CRM integrated with advanced ERP in a private cloud. The implementation resulted in simplified integration, providing superior data visibility and enabling the sales team to focus on strategic growth. This strategic move enhanced their agility, allowing for quicker adoption of new business models, reduced operational costs, improved forecasting accuracy, and accelerated innovation. The integrated soluti

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