RETAILER ERASES THE AMAZON EFFECT You’re a rock star in electronics retailing, with more than 1,000 stores and a sterling reputation for customer service. Then comes the Amazon effect. A fresh, bold competitor is willing to undercut your prices and not afraid to take losses. Wall Street demands a response. But how low do you go to compete on price? And are there any opportunities to, dare you ask, raise prices? You tried out-of-the box pricing software, and your big consulting firm can’t answer your unrelenting questions, so you turn to Revenue Analytics. We analyze each sale of over 300,000 on-line SKUs-- more than 13 billion rows of inventory, competitor price and sales data. We recommend price decreases for some SKUs, but also discover that many offer the opportunity for a

Join for free to read