Learn how LeadGenius helped Square build out their vertical sales practice with personalized industry verticals, micro-segmentation and key decision maker identification. Challenges ? Square gets mountains of inbound leads but many are low LTV and unqualified. T o efficiently scale with higher quality customers, they needed an outbound program. ? Square quickly found that existing data vendors lacked the quantity, quality and segmentation required to power sales into restaurants and service businesses. Customer Story www.leadgenius.com sales@leadgenius.com | Growth Automation. Rep Efficiency, Vertical Data & Personalization At-Scale Solutions ? LeadGenius delivered a from-scratch dataset of quick-serve restaurants and other service-based businesses, complete with key decision

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