Case Study

Raising Brand Awareness

Raising Brand Awareness

Raising Brand Awareness With the help of Scorpion ST. JOSEPH HEALTH Ana Watts Sr. Digital Marketing Specialist St. Joseph Health “Scorpion is very prompt and delivers on time. I think it’s been a great relationship!”“We wanted our blog content to be distributed beyond our subscriber base, so we decided that social media would be a great way to do that.” The Objective Discovering More Eective Ways for Patients to Find Their Specialty Services t. Joseph Health (SJH) is passionate about connecting with both their existing patients and their community. One way they do that is through their blog HealthCalling, which provides readers with health tips and wellness information. There was just one downside: SJH was only connecting with readers who had signed up for their newsletter. The inter

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