RADIO COMPANY OPTIMIZES AD SCHEDULES You are a massive media company and one of the world’s largest radio station owners. You reach hundreds of millions of listeners every day, and advertisers are willing to pay top dollar for your air time. Intense pressure from Wall Street has you looking for innovative ways to squeeze more profit out of less resources. Your inventory is precious, but you’re struggling to generate ad schedules that maximize your total booked revenue while ensuring you have premium inventory remaining for your highest paying customers. How do you reduce the workload on your lean scheduling team while improving the overall ad schedule quality? You partner with Revenue Analytics to bolster the way you book your advertisements. Leveraging predictive analytics co

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