Case Study: Pouring Rights University of T oledo In 2 separate negotiations – one for a guarantee game and our pouring rights deal – we increased revenue by a total of $1.5M” Win AD is worth it’s weight in gold. If you’re considering Win AD, don’t hesitate. It’s a no-brainer. ” How has Win AD helped generate new revenue? Win AD is a best practice for all NCAA contract negotiation and is returning millions of dollars of new revenue to D-I and D-II Athletic Departments. In this case study, Dave Nottke (Senior Associate Athletic Director for Development & External Affairs) and Tony Zaworski (former Associate AD for Finance) from the University of Toledo share how they used Win AD to significantly increase revenue from guarantee games & their most recent pouring rights negotiatio

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