Case Study: University of Cincinnati Apparel Rights The ROI of Win AD? It pays for itself, period. When you’re negotiating large vendor deals, you have to have it. ” Win AD Helps ADs Quickly Assess the Market: Win AD Saves Time and Creates Efficiency: The University of Cincinnati utilized Win AD before and during their most recent apparel rights negotiation. By providing UC administrators with reliable, relevant market data – including copies of current apparel agreements – UC was empowered to negotiate a highly lucrative deal. Major vendor negotiations represent a significant opportunity to generate measurable return on investment from the Win AD database. Omar Banks, Executive Sr. Associate AD, Internal Affairs/CFO at UC, shares how they used Win AD and how their investm

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