three minutes ago, just paid full price for one of those sweaters, ” explains Webb. Potpourri harnesses the 4Cite Data NetworkTM, 4Cite’s proprietary web visitor identification technology, to make cross-device connections and ensure that Potpourri’s emails are delivered when recipients are actually reading their email—and only while doing so on their desktops or laptops, not their mobile devices. “This increases the likelihood that our messages will be read, ” says Webb, “and increases our sales as a result. ” The result “4Cite is one of our most valuable business partners, ” says Webb. “One reason is because their people have a fundamental and deep understanding of our business. They’re also extremely sharp and capable ‘database geeks’ who know what to do quickly and securely

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