Case Study

Polaris + Campaign Drive Create a Global Marketing System of Record

Polaris + Campaign Drive Create a Global Marketing System of Record

Pages 8 Pages

Polaris + CampaignDrive Create a Global Marketing System of RecordWith 8,000 employees and 11 brands, sold by 2500 dealers in 130 countries, Polaris Industries is the undisputed leader in the powersports industry. Long devoted to providing dealers with fast, efficient access to assets, Polaris was looking to move beyond its existing web-based Digital Asset Management (DAM), and implement a higher- performance and more secure system—one that would not only integrate with workflows at the local level, but that could also automate the creation of high-velocity model year promotional campaigns. After an extensive review of the technology landscape, the company selected Pica9 and the CampaignDrive system to build their global marketing portal. Power. Beauty. Innovation. P

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