Case Study
Marriott Makes Landing Page Creation Fast and Foolproof with Campaign Drive
Marriott Makes Landing Page Creation Fast and Foolproof with CampaignDriveWith digital branding responsibility for the world’s #1 hotel company and as an integral part of the ninth largest ecommerce operation on the planet, Marriott DIGITAL knows a thing or two about marketing technology. So, when they began looking for a landing-page tool to empower more than 7,000 properties, their requirements were demanding. • A consumer-simple page building experience. • Seamless integration with authoritative property data. • A fast integration with Marriott’s enterprise DAM. • Fully automated site publishing and hosting. • Analytics delivered at local, regional and global levels After a swift implementation and a two-month pilot with users in key markets around the globe, the new Cons