Pharma Data Helps Medical Device Manufacturer Target Prescribers

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A urological device maker used IQVIA’s Xponent pharmaceutical data to target physicians prescribing OAB, BPH, and prostate cancer drugs. This innovative approach identified high-value prescribers and guided tailored outreach. The data provided insights into dosage, specialty, channels, and market share, helping stabilize and grow market presence. Visualized datasets revealed prescribing trends and supported merger and acquisition evaluations. Ongoing subscriptions continue to deliver intelligence, enabling precise field deployment and long-term strategic planning.

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Case Study

Pharma Data Helps Medical Device Manufacturer Target Prescribers

Pharma Data Helps Medical Device Manufacturer Target Prescribers

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