Case Study

Perkins School for the Blind

Perkins School for the Blind

The Challenge: Perkins Braille & Talking Book Library provides books and other materials to people who are unable to read traditional print. Perkins anticipated that the Library would play an increasingly important role in the community because of a rise in low vision and blindness as the population ages. To draw attention to this unique resource, Perkins School asked Devillier Communications, Inc. (DCI) to create an event that would heighten the Library’s profile and underscore the value of public and private support in the surrounding community. Strategy: DCI recommended the first Perkins Braille & Talking Book Library Book and Author Brunch. Since Library patrons are avid readers of “whodunit’ novels, DCI suggested that the School invite several of America’s most popular mystery write

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