Orange Case Study2 How Orange Squeezes the Most out of Social Listening Orange is one of the world’s leading telecommunications operators, with revenues of 41 billion euros in 2018 and 149,000 employees as of March 31, 2019, in 27 countries, including 90,000 in France. The group serves 264 million customers, including 204 million mobile customers and 20 million fixed broadband customers. With hundreds of users using the Talkwalker tool, they show the power of Social Listening and how it can help companies understand their customers in different markets. “On top of the obvious performance of the tool in terms of coverage, artificial intelligence and data integration, the hyper-intuitive, modular interface and change management were determining factors in our decision to choose Talkw

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