How Bonduelle broke down data silos to make critical business decisionsCONTENT TALKWALKER © 03 Introduction : The data’s everywhere! 03 About Bonduelle 04 The challenge: make sense of the data 08 The solution: create a data hub in the company A. Listen B. Analyze C. Combine D. Organize3 TALKWALKER © Data is everywhere! From conversations with customers to detecting the first signs of a crisis, social media data represents huge potential for businesses. However, it’s still common practice to delegate the management of this data to the team looking after social media, without considering the potential benefits of sharing with the entire organization. Companies today are awash with data, scattered throughout various departments. Each team using the data differently, to achieve

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