How CreditStacks drives growth on LinkedIn with outstanding cost efficiency Location: San Francisco, CA | No. of Employees: 30 | Industry: Financial Services in one month with a steadily efficient CPA 150% Challenge Solution • With a very performance-oriented marketing strategy, CreditStacks prioritizes Cost Per Acquisition (CPA) as a primary KPI. On this front, LinkedIn has delivered exceptional results, even as their efforts have scaled up. • “Usually, CPA will increase as you increase reach. As you test new formats and more, you expect to see an initial drop in overall performance,” Nissenson observes. “With CreditStacks’ LinkedIn campaign, however, we managed to increase our number of new customers from June to July of 2019 by 150% — all while keeping the CPA the

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