Case Study

Omni Channel User Engagement

Omni Channel User Engagement

Pages 57 Pages

Welcome Email Start engaging users from the get-go and tell them what is in store by sending a welcome email shortly after they subscribe. Greetings personalized by user name Customized movie recommendation based on user’s preference Clear call-to-action ALTBalaji, one of India’s leading OTT platforms, sends out a welcome email to all new subscribers packed with a recommendation based on their preferences. Abandoned Cart Email Personalized order details such as quantity, units, amount data auto-pulled from the user’s car t Clear call-to-action BannerBuzz, a custom signage eCommerce platform, reduced cart abandonment by sending out personalized emails to the users who abandoned the

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