Case Study

Office supplies retailer: Improving the customer experience and increasing sales

Office supplies retailer: Improving the customer experience and increasing sales

www.ipsos-retailperformance.com The client Our client is the world’s largest office products company, selling office supplies, technology, furniture and business services. With $27 billion in sales, the company serves businesses of all sizes and consumers in 27 countries throughout North and South America, Europe, Asia and Australia. The company invented the office superstore concept in 1986 and is headquartered outside Boston. The challenge The

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