CASE STUDY World’s largest online grocery retailer increases conversions and average order value Ocado, the world’s largest online grocery, operates three marquis brands in addition to their flagship supermarket. To boost conversion rate and average order values across Fetch, Fabled, and Sizzle, Ocado used Dynamic Yield to personalize recommendations and send individualized messaging based on user behavior. Ultimately, the retailer drove 8X more conversions from recommendations while also boosting high-value orders by more than 20%! Summary Results 8X increase in conversion rate From recommendations served by Dynamic Yield “Dynamic Yield has made our marketing team a lean, mean machine, allowing us to seamlessly test and deploy unique variations and strategies. We can quick

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