Case Study
Nine West’s personalization strategy delivers 12x ROI
Case study Qubit has enabled Nine West to move away from a one size fits all website and deliver a more personalized experience to an increasingly demanding customer base. Working alongside our ecommerce platform, Demandware, Qubit has provided a more data driven and programmatic approach to optimization which has removed the guesswork in delivering the best customer experience.” Lillian Posner, Vice President Ecommerce, Nine WestNine West