Naim Audio Leverages Advocates To Build Awareness and Reach New Retail Shoppers
Naim Audio Leverages Advocates To Build Awareness and Reach New Retail Shoppers
2 Pages© Bazaarvoice, 2018 1 AT A GLANCE Challenge Demonstrate the quality of the brand’s high-performance audio systems and compete against more well-known companies. Solution Use authentic customer reviews from brand enthusiasts to communicate the value of the products on the company’ s behalf. Benefit Drive awareness and grow sales in retail channels. Featured Solutions Bazaarvoice Ratings & Reviews Naim Audio Leverages Advocates T o Build Awareness and Reach New Retail Shoppers Shoppers typically want to listen to an audio system before they buy it. But how can an online customer gauge sound quality well enough to make an informed buying decision? It’s especially difficult for shoppers who are considering buying from a brand they haven’t bought from before — they have no refere
