“It was great to see that LinkedIn can play a role in our full-funnel campaigns in the future. We look forward to creating custom content specifically for LinkedIn’s highly engaged audience.” Jordan Lalor Social Media Lead Mercedes-Benz USA Customer Success Story: Mercedes-Benz GLB launch campaign on LinkedIn drives impactful full-funnel results. What’s the best way to introduce a new luxury vehicle to an audience historically outside the core Mercedes-Benz demographic? While Mercedes-Benz is known for producing the highest quality luxury vehicles, it is a common misconception that Mercedes-Benz only makes vehicles for the ultra-affluent. As Mercedes-Benz prepared to launch the GLB, a new, three-row SUV at an accessible cost for young families, the challenge was to drive aw

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