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Macy’s: The Magic of Customer Feedback

Macy’s: The Magic of Customer Feedback

Medallia
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MEDALLIA.COM Macy’s The Magic of Customer Feedback “Macy’s has survived and thrived for 152 years. By adapting to the current demands of our customers, we can be here 152 years from now if we keep the customer at the center of all decisions.” - Terry Lundgren, CEO, Macy’s 1 Even before CEO Terry Lundgren hung a sign outside his door reading Chief Customer Officer, Macy’s had been trans - forming its culture – the sign just gave the entire Ex

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