Low Income Lighting Retailer Identification Navigant Supported PECO with Customer Routing and Distance Analysis December 11, 2018 Challenge Because of its commitment to comprehensive energy efficiency programs that serve all customer sectors equitably across the territory, serving low-income households is of special interest to PECO. Additionally, PECO faces mandatory low-income targets of 5.5% of all energy efficiency savings, and failure to meet this target results in financial penalties. Solution Navigant used publicly available data to develop low-income proportion estimates by census tract around previously identified target retailers. We developed demographically weighted isochrone polygons through a sophisticated drive-time analysis around each location. Isochrones are a spatial mea

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