SUCCESS STORY: LÄNSFÖRSÄKRINGAR VÄSTERBOTTEN Länsförsäkringar strengthens competitivness with all-in-one customer experience platform Länsförsäkringar Västerbotten is one of the 24 local companies that together form Länsförsäkringar AB. In just a short time, the company has become a loyal Genesys customer. Länsförsäkringar Västerbotten offers complete financial services, with banking and insurance services under one roof. Their offices are in Umeå, Skellefteå and Lycksele, Sweden, and these are supplemented by many part-time agents. Nearly 200 people work for the company in total. Because the company covers the large area of Västerbotten, reliable customer service becomes a key element. The need for unified communications In line with the development of the business, Län

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