Creating a buzz with the bloggers Lenovo wanted to get their latest computer products into the hands of some of the most inuential tech-bloggers in Europe. We built a state- of-the-art mobile Lab and invited the writers to private events where they were able to take a privileged rst look at the new technology and create exclusive content to share in their online articles. Lenovo RoadshowThe Result The exible high-tech product showcase extended Lenovo’s marketing The exible high-tech product showcase extended Lenovo’s marketing reach to online tech-savvy audiences reach to online tech-savvy audiencesOur Voyager Truck Big, versatile and opened up in 2 hours. The Voyager’s fully enclosed double-pod design makes it perfect for creating immersive environments, free from outside interruption

Join for free to read