The Beauty of the Big Picture TV is changing – ever better, ever brighter, with High Denition picture, cinema quality surround-sound and spectacular 3D. Sky wanted to get their sales team excited about the latest products and services, so they asked us to build them an unforgettable experience. We took their people through a fully immersive and interactive entertainment experience. It showcased what the latest products and technology could do and shared with them a personal video message from the CEO. Sky RoadshowThe Result The twin truck campaign reached over 10,000 sta in 32 days The twin truck campaign reached over 10,000 sta in 32 days 93% of hearts and minds won – the employees said they would happily 93% of hearts and minds won – the employees said they would happily recommended S

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