SugarCRM presents a customer case study detailing Jayco Corporation's experience. This Australian RV manufacturer faced challenges with an outdated CRM system and fragmented data across its extensive network of over 20 dealerships, exacerbated by a surge in demand. Jayco sought a flexible solution to unify information, streamline processes, and support continued expansion. By implementing SugarCRM, the corporation achieved comprehensive data integration, fostering smoother sales conversations and improving alignment between its sales and marketing teams. The solution enabled enhanced support for its dealership network, leading to accelerated growth and smarter decision-making across the enterprise, addressing their core business needs for improved efficiency and scalability.

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