Case Study

Larry H. Miller Dealerships

Larry H. Miller Dealerships

Pages 2 Pages

Larry H. Miller Dealerships is driven by the customer experience. They are much more than a car dealership group and care deeply about making an impact in their community. Founded in 1979 and operating across seven states in the west, Larry H. Miller Dealerships sell, service and maintain vehicles. With the recent acquisition of Larry H. Miller Dealerships by the Asbury Group (ABG), the increased customer service falls right in line with Asbury’s “North Star” of “providing an exceptional customer experience.” Success Story: Larry H. Miller Dealerships Challenge Larry H. Miller Dealerships has grown their highly successful business by following a simple philosophy first stated by the founder Larry Miller himself, “Take care of the customer.” This phrase, “take care of the custome

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