IT Supplier’s Business Expansion into the Industrial Market | ARC Advisory Group ARC consulted with the senior management team and ownership group of a well-established IT solutions supplier that wanted to enter the industrial market to grow its top and bottom lines. Client Challenges Senior management at a well-established IT solutions supplier wanted to explore the possibilities of expanding into industrial markets. They wanted to learn about those specialized markets to determine if their offerings could add value and be accepted and, if so, what modifications might be required to increase that acceptance. The company also needed to determine the total available and served markets for those solutions (by industry and geography), and a forecast to determine how fast those solutions cou

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