Meredith Agrimedia is a powerhouse publisher with leading industry brands like Agriculture.com and Successful Farming among its properties. Even with a strong editorial team in place and deep penetration in their market, Meredith Agrimedia still saw an opportunity to grow their editorial efforts to drive their business ahead. Partnering with PublishThis, they achieved their goals in increased KPIs and expanded revenue opportunities. Here’s their story: THE CHALLENGE Dave Kurns, Editorial Content Director, already had a strong audience within the agriculture business market, but he wanted to find a way to deepen and expand their content coverage. With an effective editorial team, they were doing a good job of producing great long-form content for their industry category. But

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