Improving Brand And Category Development With In-Store Sales Data
Improving Brand And Category Development With In-Store Sales Data
2 Pages© 201 5 MaxPoint Interactive, Inc. www.maxpoint.com 800.916.9960 IMPROVING BRAND AND CATEGORY DEVELOPMENT WITH IN-STORE SALES DATA Pet Food Supplier Achieves 9% Lift in Stores with Low Category Development H ow can suppliers increase sales while also strengthening relationships with retail partners? The most effective way is to use advertising that adapts to in-store sales data to strengthen the conversation between suppliers
