Case Study

Driving Sales After The Honeymoon Period

Driving Sales After The Honeymoon Period

© 201 5 MaxPoint Interactive, Inc. www.maxpoint.com 800.916.9960 DRIVING SALES AFTER THE HONEYMOON PERIOD Personal Care Brand Sustains High Sales of New Allergy Relief Product over the Long Tail H ow do you sustain sales for a new product beyond its initial launch period? You do it by using real-time sales data to locate the right store- level opportunities, and by running digital ads to the right audiences around those stores. That’s exact

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