Case Study

Improving Accuracy, Efficiency & Visualization of Marketing Plans & Budgets

Improving Accuracy, Efficiency & Visualization of Marketing Plans & Budgets

Pages 2 Pages

Short-Term Goals: Improve visualization, efficiency, and accuracy into clients customer's budgeting and planning. Now that 2 Fish Co. has been using Plannuh for over a year, the return on investment has been significant. At the beginning of the budgeting cycle, 2 Fish Co. reviews their client's campaigns and previous year ’s marketing performance. After analysis, 2 Fish Co. is able to optimize the coming year's plan and budget using Plannuh. Also, Plannuh highlights what strategies were most successful for re-use and which ones to omit or modify for the upcoming year. Lastly, all 2 Fish Company's clients had the visibility they needed to stay on-budget throughout the year. Improving Accuracy, Efficiency & Visualization of Marketing Plans & Budgets Prior to Plannuh, 2 Fish

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