Comprehensive Secondary Research - including publically available information and other research material owned and shared by the client. DATA SOURCES AND METHOD www.course5i.com Impact of COVID-19 on the Personal Computer (PC) Industry BUSINESS REQUIREMENT A leading global PC Manufacturer Client Technology Industry Market Insights CASE STUDY The client wanted to understand the impact of the COVID-19 pandemic on the PC market to inform their future strategy. They wanted to understand changes in customer behavior and perspectives and key themes emerging around PC usage globally.There has been a temporary rise in the demand for PCs/PC accessories after lockdown enforcement across major markets. However, the growth for PC market is expected to shrink by 8% to 12% for FY’21. E-Commerce

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