HYPER GROWTH FINTECH STARTUP TRIPLES CUSTOMER ACQUISITION IN SIX WEEKS +35% Registration Conversion Sales Volume Fraudulent Registrations 4x -95% THE COMPANY AlignCommerce, a disruptor in the FinTech space was interested in focusing its marketing efforts on a more specific subset of customers. Previously, other marketing efforts such as paid search, resulted in a broad, non-focussed lead database and caused large fall out at the beginning of the funnel. AlignCommerce was looking to narrow its marketing focus and obtain more qualified leads throughout different channels. THE PROBLEM The company was looking to grow- it faced a new challenge: how can they accelerate their marketing reach and acquire more customers faster while maintaining or reducing customer acquisition costs? THE SO

Join for free to read