Case Study

How to “Level Up” Your Gaming App Engagement

How to “Level Up” Your Gaming App Engagement

Pages 3 Pages

Identify Who Are Most Likely to Be Brought Back When it comes to reawakening dormant players, the first step is to identify those who will be most receptive to your approach. With the right AI tools, you will be able to streamline data, segment audiences and unlock valuable user insights. AI crunches mountains of data on inactive players, and determine which of these users will be most likely to become active again by looking at everything from previous behavior to player record. In many cases, your first-party data is limited since these players are no longer using your app. So, you will need to leverage third-party data to analyze their external activities and determine which users are most likely to be brought back. Decide the Right Remedy fo

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