Case Study

How Solo Stove creates great customer care moments on social

How Solo Stove creates great customer care moments on social

How Solo Stove creates great customer care moments on social 224,000+ followers on Instagram 25% of private messages are Instagram Direct Messages 100% action rate on Instagram Messages July - October 2021 Sprout Social | www,sproutsocial.com | 1.866.878.3231 1Solo Stove gets personal. Just as their sleek outdoor stoves create cherished memories with friends, family and nature, the Solo Stove social customer care team leads with personal human connection. During the 2020 holiday season, Solo Stove (like many brands) struggled with supply chain delays that prevented many stoves from arriving to customers in time for Christmas. High email and call volumes overwhelmed the nine-person customer service team, so many customers turned to social media to vent their frustrations. Amid the c

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