Case Study

How Simply Business is joining up all customer touch points into a single user journey with Snowplow

How Simply Business is joining up all customer touch points into a single user journey with Snowplow

Pages 14 Pages

Simply Business How Simply Business is joining up all customer touch points into a single user journey with Snowplow CASE STUDY“The Snowplow dataset has become part of our core strategic offering” Stewart Duncan, director of Data Science, Simply BusinessSimply Business is the UK’s leading insurance broker for small businesses, with over 400,000 businesses and landlords protected through them. They are proud of their award-winning claims service and especially of their customer feedback. www.simplybusiness.co.uk AWARD WINNING TECH & DATA TEAM Simply business is also recognized across the industry as a technology and data innovator. At the Data, Analytics & Technology Awards for Insurance 2015, Simply business won Business Intelligence Project of the Year, for a system called Aerie

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