Shopify is used by over 600,000 merchants worldwide to manage their businesses online. Shopify focuses on making commerce better for everyone so that businesses can focus on what they do best: building and selling their products. Shopify’s mission is centered around helping merchants sell more – their customers’ success is their success. The publicly-traded commerce giant is on track to cross 1 billion in revenue this year, and a big part of that success is linked to how Shopify supports its customers. To deliver the best possible experiences to online merchants, Shopify employs a unique strategy when it comes to their support team: Support is viewed not as a cost center, but as a revenue generator and a competitive differentiator. Support as a revenue generator Shopify’s support

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