Case Study

How Instacart Achieved a 10% Lift in Conversion Rates by Understanding User Behavior

How Instacart Achieved a 10% Lift in Conversion Rates by Understanding User Behavior

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Amplitude How Instacart Achieved a 10% Lift in Conversion Rates by Understanding User Behavior CASE STUDY: CHALLENGE The Instacart consumer growth team’s main goal is increasing activation, which means getting more visitors to complete their first order. SOLUTION By using Amplitude to track users across web and mobile, Instacart gets a complete picture of user behavior from landing page to checkout. They use Amplitude to identify opportu

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