How MACROS achieved a 14% increase in CVR and 10% higher AOV with Insider’s personalization platform
How MACROS achieved a 14% increase in CVR and 10% higher AOV with Insider’s personalization platform
5 PagesMACROS achieved a 14% increase in conversion rate (CVR) and a 10% higher average order value (AOV) by using Insider's personalization platform. Insider's intuitive drag-and-drop onsite builder and ready-made templates enabled MACROS to launch personalized website campaigns without IT support, driving efficiency and results. By unifying customer data and leveraging personalized campaigns, MACROS saw significant improvements, including $88K AUD in incremental revenue. The collaboration with Insider enhanced customer engagement and streamlined marketing efforts, leading to substantial business growth.
