Group Delta, competing against larger companies for highly skilled technical professionals in a niche industry, leveraged LinkedIn to stand out. By building an employer brand and utilizing LinkedIn Recruiter, they achieved a 62% growth in Career Page followers and a 42% increase in job applicants. Notably, 58% of their new hires were sourced through LinkedIn. This strategy enabled Group Delta to effectively attract and engage top talent, fueling their planned growth despite their smaller recruitment team.

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