Problem How do you get people talking about property restoration services? Solution By using creative OOH and extensions to make a lasting impact in a local market. Background Belfor Property Restoration’s primary business model revolves around helping its customers deal with and rebuild from unplanned catastrophe and disaster recovery from fire damage and flooding. The company was looking to further emphasize the importance of its services to local residential and commercial business owners in a way that would be eye catching. Objective The media company wanted to position Belfor as the top-of-mind source for residential and commercial property restoration from fire, storms, and flooding. The objective was not only to grab attention, but to also give a “significant experience”

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